Why Am I Not Gaining Followers on Bluesky? Here’s What You’re Doing Wrong & How to Fix It

If you’re using Bluesky and wondering why your followers aren’t growing as fast as you had hoped, you're not alone. It can be frustrating, especially when you know you have great content to share, but the engagement just isn’t there. So, what's going wrong? And more importantly, how do you fix it?

Let’s dive into a few common mistakes people make when trying to grow on Bluesky and what you can do to start gaining real followers.

1. You're Not Engaging Enough

One of the biggest reasons people don’t gain followers is simple, they’re not engaging enough with others. You might be posting all the time, but if you’re not interacting with other users such as liking, commenting, or sharing posts, then your growth will be slow.

Engagement is the key to growing your community. The more active you are, the more likely people are to notice you and follow you back. It’s like making a friend; you wouldn’t expect someone to be interested in you if you never talk to them, right?

Use BluePilot to stay on top of conversations happening around your interests. BluePilot allows you to monitor mentions, keywords, and hashtags in real-time, so you can jump into relevant discussions and engage with others. The more you engage, the more visible you’ll become, and that visibility leads to followers.

2. You're Not Targeting the Right Audience

Another reason you might not be growing your followers is that you're not attracting the right people. If you’re following accounts that don’t match your interests or values, you're going to have a hard time getting engaged followers who care about what you’re posting.

BluePilot makes it easier than ever to target the right audience. With its smart queue feature, it finds new profiles based on your custom filters and favourited accounts. Want to follow accounts that are into the same things you are? BluePilot can instantly show you hundreds of similar accounts you can follow with a single click. It's like having a personal assistant who does all the hard work for you. This feature not only saves you time but also ensures you’re growing a community that aligns with your content and interests.

3. You're Not Consistent Enough

Consistency is key when it comes to growing your audience on any platform, including Bluesky. Posting every once in a while isn’t going to cut it. If you want to build a following, you need to show up regularly with new engaging content. Set a schedule and stay consistent.

4. You're Not Using Hashtags Correctly

Hashtags can be a game-changer for growing your reach, but if you're using the wrong ones, or worse, overusing them, then you’ll impact your growth. The key is to use relevant hashtags that actually help you connect with people who share your interests.

BluePilot helps you track relevant hashtags in real-time. By monitoring trending topics and hashtags, you're always in the loop with what's happening so you never miss an opportunity to engage with the right audience at the right time.

5. You're Not Building Relationships

Followers are people, not numbers. And just like any community, building relationships is key to growing. If you're only focused on gaining followers without taking the time to connect on a personal level, then you'll miss out on long-term growth.

BluePilot isn’t just about gaining followers, it’s about building a community. By using its curated accounts feature, you can follow people who are more likely to engage with you. And once you’ve built that initial connection, you can use BluePilot’s automated DMs and tools to nurture those relationships and keep the conversation going.

6. You're Not Following a Strategy

Trying to grow your Bluesky account without a clear strategy is like trying to build a house without a blueprint. You might get some things right, but without a plan, it’s easy to lose your way.

BluePilot helps you create and stick to a strategy that works. Whether it’s following accounts in batches based on your filters, targeting users who are active and engaged, or automating some of your actions, BluePilot gives you the tools to grow your account methodically and sustainably.

7. You’re Too Focused on the Numbers

It’s easy to get caught up in the numbers like how many followers you have, how many likes, how many shares, but obsessing over these metrics can actually hold you back. When you’re solely focused on gaining followers, it can feel like you’re doing everything right, but still not seeing the results you want.

Shift your focus from numbers to real connections. BluePilot’s features help you build meaningful relationships with real people who care about what you post. When you start focusing on building those genuine connections, the numbers will naturally follow.

Start Growing with BluePilot

Let’s be honest, growing a real audience on Bluesky isn’t always easy. But if you can avoid a few common mistakes and use tools like BluePilot to track mentions, connect with the right people, and build real relationships, you’ll finally start seeing the growth you’ve been hoping for.

BluePilot makes the process way easier. Instead of following people one by one and digging through accounts manually, you can follow users in bulk and save a ton of time. You can also unfollow people who aren’t following you back so you can make space for better connections.

Want even more control? BluePilot lets you set filters like recommending accounts with a minimum or maximum number of followers or posts. You can even target accounts with fewer followers to connect with people who are more likely to engage back. It’s a smarter, more focused way to grow without wasting time.

So why not start today? Whether you’re new to Bluesky or ready to level up, BluePilot helps you grow your community in a smarter, more efficient way. Because building an audience isn’t just about numbers. It’s about finding people who actually care about what you’re creating.

Ready to grow your Bluesky following? Start using BluePilot today!